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What 'Clean' Means To Us

Clean ingredients are known not to cause harm to our bodies or our planet.
We focus on plant-derived ingredients and our products contain no parabens, sulfates, pthalates, SLE or SLES, silicones, formaldehyde, toluene, PEG's, EDTA's, BHA, BHT, MCI/MCLI triclosan, mineral oils or synthetic dyes. 

90% of our line is gluten-free with no wheat or wheat by-products and most of our products are vegan. All of our products are cruelty free. Our non-vegan products contain only keratin proteins derived humanely from the oils combed from sheeps' wool.

See the 'NO' List here:

We've added Keravis PE to make your hair stronger:

Keravis PE is a vegetable protein that's been clinically proven to increase hair strength and elasticity, smooth the cortex, and result in stronger, shinier, healthier hair that is less prone to breakage.

We take sustainability and recyclability seriously:

Our bottles are made with sustainable bio-resin (sugarcane) HDPE and we use remove-before-recycling labels to reduce our carbon footprint.

Our promise to you:

We will always strive to keep our products, ingredients and packaging updated to reflect the continually evolving standards of clean beauty and sustainability.