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What 'Clean' Means To Us

'Clean' ingredients are those known not to cause harm to our bodies or our planet.
We focus on plant-derived ingredients and our products contain no parabens, sulfates, pthalates, SLE or SLES, silicones, formaldehyde, toluene, PEG's, EDTA's, BHA, BHT, MCI/MCLI triclosan, DMDMH or Formaldehyde, mineral oils or synthetic dyes. 

Our hair care is 95% gluten-free with no wheat or wheat by-products and 90% vegan*. Our skin care is gluten-free, vegan and certified organic. All of our products are created 100% cruelty free and contain Keravis PE, a plant-based protein clinically proven to make the hair thicker and more lustrous. 

*Dreamy contains wheat proteins; Polished and Perfect contain keratin oils that are humanely derived by combing sheeps' wool.

See the 'NO' List here:

We've added Keravis PE to make your hair stronger:

Keravis PE is a vegetable protein that's been clinically proven to increase hair strength and elasticity, smooth the cortex, and result in stronger, shinier, healthier hair that is less prone to breakage.

We take sustainability and recyclability seriously:

Our bottles are made with sustainable bio-resin (sugarcane) HDPE and we use remove-before-recycling labels to reduce our carbon footprint.

Our promise to you:

We will always strive to keep our products, ingredients and packaging updated to reflect the continually evolving standards of clean beauty and sustainability.