Minimalist Beauty. The New Standard?

Posted by Lisa Abbey on

You've likely heard the term minimalist beauty and may be wondering if it's for you and why. So what exactly is minimalist beauty? Here's our breakdown: a beauty product must meet these four goals to be considered truly minimalist:

1. It eschews unnecessary ingredients like fillers, synthetic fragrances or dyes and unhealthy chemicals and the total number of ingredients is kept to a minimum.

2. It's likely clean, natural and sustainable; using fewer ingredients and  sustainable packaging means less exposure to unhealthy or unsafe ingredients for you and la lower environmental impact on our planet.

3. It's made to embrace your own natural beauty, promoting a clean, healthy, wearable look that enhances your unique features rather than covering you up.

4. It's multi-purpose with a 'less is more' approach, to simplify your beauty routine with quick, time-saving and naturally beautiful results.

At Strength x Beauty, we've always used clean ingredients and  sustainable packaging for our beauty products and believe that you shouldn't have to spend a fortune on many different products for your beauty routine.

So we've expanded our line with two new multi-tasking, natural beauty products made for healthy hair and healthy skin. We've found that many of nature’s superfood ingredients used in skin care, like Hyaluronic acid and niacinamide can be just as beneficial to the hair & scalp, so we've included them in both!

Experience the power of simple, effective and transformative clean beauty from head to toe with our multi-tasking duo made to detox hair and scalp and promote hydrated dewy skin:

Organic Lemon + Papaya Exfoliating Powder Cleanser

Our fizzy, naturally exfoliating waterless scrub made with organic botanicals, minerals and enzymes exfoliates dry skin and scalp and detoxes the hair. 

Just add a drop of warm water, cleanser or shampoo and emulsify into a rich, exfoliating foam that deep cleanses the face and scalp to promote vibrant, healthy hair and radiant, glowing skin. 

With Organic Lemon + Papaya Enzymes

  • Brightens and renews the skin, minimize fine lines and wrinkles. Deep cleans scalp and hair, removing product buildup or dandruff and heals dry scalp.
  • Hyaluronic acid + Niaminicide: deeply hydrates skin and hair,  reduces oil production, tightens pores and builds keratin to visibly thicken the hair and smooth skin texture.


Ultra Hydrating Mist with Hyaluronic Acid + Damascus Rose

Reviewers say it's like 'magic in a bottle' for your skin and hair.

Our Ultra-Hydrating Mist increases moisture retention, elasticity and suppleness, promoting vibrant, healthy hair and radiant, dewy skin.

  • Niacin (B3) + Biotin hydrate and prevent damage to the skin, visibly thicken the hair.
  • Hyaluronic Acid deeply hydrates hair and skin and prevents frizz.
  • Damascus Rose Oils contain anti-aging and antioxidant properties to prevent cell damage to and heal and protect the skin. Tightens pores and reduces oil production to keep your hair cleaner longer.


ps. Want to grow thicker, longer hairHere's what you need to know.

Join us on our mission for simplified, healthy self-care and effortless beauty.


Strength x Beauty Team


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